MARVEL UNIVERSE (1999 series)
Year: 1999 Asst. #: VOL. 1
Year: 1999 Asst. #: VOL. 2
Year: 1999 Asst. #: VOL. 3
A bit of a mystery, this line appears to be a Japanese exclusive which is somehow tied to Sega. Pictured are two sides of a flier that promoted the line. Google translation shows the form as saying:
The origin of the unprecedented figure boom, TOY BIZ Marvel Universe figures finally make their first appearance as prizes!
Marvel Universe figures are products made by TOY BIZ featuring characters from Marvel Comics, the king of American Comics.
All Marvel Comics character figures are made by TOY BIZ, the company that started the figure boom.
Since its founding in 1939, Marvel Comics has produced a succession of superheroes, including Spider-Man, and has become a hugely popular comic that is synonymous with American comics.
Today's figure boom has reached such a fever pitch that even something with a slightly different design or packaging from a ready-made product can become popular, and exclusive prize-only products are items that even non-fans will want to collect.
"COLLECT 'EM ALL"
Year: 1999 Asst. #: VOL. 1
Captain America
2c
Hulk
8b
Spider-man
43b
Year: 1999 Asst. #: VOL. 2
Cyclops
6b
Sabretooth
6b
Wolverine
20b
Year: 1999 Asst. #: VOL. 3
Psylocke
2b
Rogue
3b
Storm
3b